Join the Indiana Construction Roundtable for our premier event of the year — the ICR Annual Conference — where construction industry leaders come together for a powerful afternoon of learning, connection, and insight.
This year’s keynote speaker, William Gulley of Perpetual Development, will explore the concept of “Forcing Friction” — a compelling look at how embracing tension and resistance can be the gateway to stronger leadership, sharper collaboration, and lasting organizational impact. Learn how to identify when friction is necessary, how to confidently lean into difficult conversations, and how to create intentional tension that builds trust and drives meaningful change.
Following his presentation, William will lead interactive roundtable sessions that allow attendees to put his principles into practice in real-time, sparking dialogue and deeper learning among peers.
The day continues with an Owners’ Panel, where construction users will discuss real-world project challenges, what they value in successful partnerships, and key factors that influence project outcomes. Panelists include representatives from I.U. Health, Eli Lilly and Company, and Butler University. More panelists to be announced as they are confirmed.
We’ll close the day with a networking reception, giving attendees the opportunity to build relationships and continue the conversation in a relaxed setting.
Schedule at a Glance:
- 11:00am – 11:45am: Registration & Networking
- 11:45am – 12:00pm: Lunch Begins
- 12:00pm – 12:15pm: ICR Annual Meeting
- 12:15pm – 1:00pm: Keynote Presentation: Forcing Friction with William Gulley
- 1:00pm – 1:30pm: Networking Break
- 1:30pm – 3:00pm: Roundtable Activities
- 3:00pm – 3:45pm: Owners’ Panel
- 3:45pm – 5:30pm: Networking Reception
The 2025 ICR Annual Conference will be held Thursday, September 11 from 11:00 a.m. – 5:30 p.m. at Newfields, 4000 Michigan Rd. in Indianapolis. Don’t miss the informative and interactive event! The ICR Annual Conference brings together leaders of the Indiana Construction Industry. Sponsoring is a great opportunity to get your company’s name in front of 200 decision makers. If you would like to become a sponsor review the sponsorship packages below and simply add your sponsorship choice to your registration.
ABOUT OUR KEYNOTE
William Gulley
Perpetual Development, LLC
William is currently the Managing Director at Perpetual Development, LLC a coaching, training and organizational design company. He recently was the Executive Director for Butler University’s Executive Education; the organizational learning and professional development
arm at Butler University. William has presented and facilitated internationally on topics such as Dominant Logic, Senior Executive Leadership development, Human Centered Strategic Change Management, Effective Communication, Organizational Alignment, Marketing and Finance, taught New Product Development in Butler’s Lacy School of Business MBA program as well as leading Butler’s team winning multiple Brandon Hall Awards for Corporate University Strategy and Skill Development.
William coaches established and high potential leaders looking to improve their executive presence, strategic thinking, communication with clients in the industries of construction and engineering services, healthcare, motorsports, law, insurance and association management.
Prior to founding Perpetual Development, LLC, William held executive and other strategic leadership positions for over 25 years in engineering, finance and operations with companies such as Navistar, Ford Motor Company, Brightpoint (now Ingram Micro), as well as being the co-founder in a private equity backed start-up, leading operations and finance in a high-growth biohazardous waste start-up and the senior executive of a medical device
company. William has conducted the negotiations, due diligence and post-transaction integration efforts for acquisitions and divestitures across multiple industries.
William received his MBA in Finance from the Eli Broad School of Management at Michigan State University, his Bachelor of Science in Mechanical Engineering from Purdue University and an Executive Education Leadership Certificate from the Ross School of Business at the University of Michigan.